Maldives’ Underwater Escapades and Beauty Showcased at Thailand Dive Expo 2022


Maldives
Travel
PUBLISHED May 07, 2022 | updated May 07, 2022 08:48

Maldives Marketing and Public Relations Corporation (Visit Maldives/MMPRC) and industry partners showcase the underwater escapades and beauty of the Maldives at Thailand Dive Expo 2022. The event is held at Bangkok International Trade & Exhibition Center from 5 - 8 May 2022.   

The largest such event to be held in Thailand, Thailand Dive Expo 2022 brings together; leading holiday destinations; dive and water sport equipment manufacturers; dive resorts; tourism boards; and marine conservation and diving organizations. The fair provides the opportunity to promote their products and services, and to network and collaborate with potential clients and customers. Thailand Tourism Agencies, boat manufacturers and local diving resorts, dive operators and dive schools are joined at the event by a number of diving industry players from all over the world.   

MMPRC and industry partners attended this event to market the breathtaking beauty of our dive sites, and to promote varying underwater and watersports adventures available in the destination for enthusiast tourists seeking thrill, fun and unique experiences in the Maldives. During the event we will promote the tourism products of the Maldives to the South East Asian (SEA) Market- our resorts, hotels, guesthouses and liveaboards- along with information on our unique experiences and the latest safe travel guidelines. 

Through participation in this event, MMPRC hopes to establish Maldives as a safe haven and a top of the mind destination, to maintain and strengthen destination presence in the SEA Market. Such events also provide local industry partners the opportunity to showcase/promote their products. These events assist the destination in achieving pre pandemic arrival numbers and increase overall arrival numbers from the region. Participation in the event is aligned with its marketing strategy for the SEA market, which is focused on ambient outdoor campaigns and other activities to strengthen Maldives brand in all major cities of the SEA countries, raise arrival numbers, re-orient the perception of Maldives solely as a honeymoon, luxury destination. The strategy also aims to target segments such as families and Muslim travelers from this market.  

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